The Sound Store has been designing and installing home sound systems across Auckland for over 22 years. From discreet in-ceiling speakers that disappear into your architecture to room-filling floor-standing systems, immersive home theatre setups and whole-home multi-room audio, we create audio experiences that are tailored to you.

White cylindrical lamp on a green brick wall with a plant and colorful chair in the background

Multi-Room Audio Systems

Multi-room audio lets different people enjoy different music in different parts of your home simultaneously, or lets you synchronise the same track flowing through every room for parties and gatherings. Zones can be controlled independently from a phone, tablet, wall panel, or voice command.

We use Sonos as our primary multi-room platform, the world's leading wireless audio ecosystem, supplemented by Sonance architectural speakers and custom Savant or Control4 integrations for larger or more complex installations. Every system is designed around your home's specific layout and your listening preferences.

Home Theatre & Surround Sound

A true home theatre experience goes beyond a large screen and a soundbar. We design and install full surround sound systems, 5.1, 7.1, Dolby Atmos, and beyond, that transform your living room or dedicated home theatre space into a cinematic environment. Using leading brands including Sonos, KEF, Sonance, and Devialet, our installations deliver the kind of audio performance you'd expect from a professional cinema, in the comfort of your own home.

We handle everything: acoustic design, speaker placement, screen selection and installation, projector setup, AV receiver configuration, and cable management, leaving you with a clean, beautiful space that sounds extraordinary.

Architectural Speaker Solutions

  • In-Ceiling Speakers

    Completely flush with your ceiling for a clean, unobtrusive look. Ideal for multi-room audio zones, kitchen and bathroom installations, and covered outdoor areas

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  • In-Wall Speakers

    Integrated into your walls for a premium stereo or surround sound experience with no visible speaker enclosures. Perfect for living rooms and home theatres.

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  • Invisible Speakers

    Plastered over and painted, completely invisible once installed. The ultimate architectural solution for clients who want exceptional sound with zero visual impact.

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  • Outdoor Audio

    Weatherproof speaker systems designed for decks, courtyards, pool areas and gardens. The Sound Store extends your listening experience to every corner of your property.

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Residential Audio & Video - What We Install

• Whole-home multi-room audio with independent zone control
• Home theatre systems - 5.1, 7.1, Dolby Atmos
• Projector and screen installation
• In-ceiling, in-wall and invisible speaker systems
• Outdoor and weatherproof audio systems
• Smart TV and AV receiver configuration
• Cable management and rack systems
• Integration with home automation platforms

New Builds & Renovations

If you're building or renovating, now is the ideal time to plan your audio and visual infrastructure. Running cable before walls are closed is significantly easier and less expensive than retrofitting later, and it opens up possibilities for in-wall and in-ceiling solutions that simply aren't achievable in a finished home without significant disruption.

The Sound Store works directly with Auckland builders, architects, and interior designers at the planning stage to specify the right cable runs, in-wall conduit, and equipment locations. We've worked on projects ranging from single-room upgrades to complete multi-storey new builds across Auckland's most desirable suburbs.

Our Process

  • 1. Listen

    We learn how you use your home and how you experience sound.

  • 2. Design

    We create a system plan matched to your space and budget.

  • 3. Installation

    Expert installation with careful cable management and finishing.



  • 4. Tune & Hand Over

    We calibrate your system and show you how to get the most from it.

Featured Brands

We partner with the world's finest audio brands to deliver systems that stand the test of time. Our core brands include:

  • Sonos: The world's most popular wireless multi-room audio platform, beautifully integrated and simple to use.
  • KEF: Award-winning British speaker engineering. The LS60 Wireless and the new KEF XIO represent the pinnacle of active speaker technology.
  • Sonance: The global leader in architectural speakers - in-ceiling, in-wall and landscape audio systems.
  • Devialet: French audio engineering at its most extreme. The Phantom series delivers astonishing sound from a remarkably compact form.

Frequently Asked Questions - Home Sound Systems

What is the difference between in-ceiling and in-wall speakers?

In-ceiling speakers mount flush with your ceiling and are ideal for background music zones, kitchens, bathrooms, and multi-room audio throughout the home. In-wall speakers provide a more directional, stereo listening experience and are better suited to primary listening rooms and home theatres where you want a more traditional stereo image.


Can I add speakers to my existing home without major renovations?

In many cases, yes. We regularly work in existing homes using wireless speakers and clever routing to minimise disruption. Where cable runs are needed, we work carefully to make good any disturbance. We'll advise you honestly on the most cost-effective approach for your specific home.


How much does a home theatre installation cost in NZ?


A premium home theatre installation from The Sound Store typically ranges from $15,000 to $80,000+, depending on room size, the level of acoustic treatment, screen size, and equipment specification. We provide itemised, transparent quotes after visiting your space. Most clients are surprised by what's achievable within their budget.


Do you install outdoor speaker systems?

Yes. We install weatherproof outdoor audio systems for decks, pool areas, gardens and covered outdoor entertainment areas. These can be fully integrated into your home's multi-room audio system so the music follows you from inside to out.

Hear the difference in your own home

Whilst we have recently closed our Remuera showroom, we do offer the opportunity to trial our audio and visual products in the comfort of your own home*. No pressure, just great sound.

*A deposit will be required for home trial products

Book A Free Consultation

Planning a new build? Talk to us before your walls go up - the right cable infrastructure now saves thousands later.